"Distillation" Kinetic Sculpture

Brand storytelling through dynamic motion, soundscapes lighting and interactivity, turning brand heritage into an immersive storytelling experience.

ASICS Djokovic Challenge: Interactive Tennis Installation

Five digital agility drills inspired by Djokovic's footwork using projected visual markers on the court.

Accessible Easter

Creating the world’s first accessible Easter egg, making holidays more inclusive while driving Cadbury’s brand message and global vision for accessibility and joy.

Cadillac LYRIQ Roadshow

Launching Cadillac in Australia with personalised music and light shows and an interactive touch table

Djokovic Challenge

Immersive PR event and cutting-edge interactive brand experience that generated massive media attention.

ELEVEN EDU Hair App

Enhanced brand authority with a mobile education platform, driving customer engagement and industry reach through interactive tutorials and personalised learning

RWC 2023 Soundtrack Trophies

Generating global media attention with game-changing Player Of The Match trophies, embedded with custom-written songs and commentary clips for each match.

Rebel Moon: Immersive Trailer Experience

A Hollywood-style virtual production experience, placing sci-fi fans in personalised, shareable trailer videos with their heroes.

AFL 2022 Season Launch

Connecting sports stadiums across Australia with a synchronised broadcast feed that played every stadium's match siren at the same time. A powerful way to reintroduce AFL football following COVID.

Interactive Punching Bag

Designed and built from the ground up, these interactive punching bags were embedded with multiple sensors to measure force and accuracy. Players scored points by striking specific targets in sync with on-screen prompts, adding a fast-paced, gamified layer to the experience.

These piano keys illuminate when you step on them

Inbuilt sensors and LED lights made this giant 15m piano completely interactive and playable.

ASICS x Novak Djokovic Interactive Tennis Court

Case study video.

Accessible Easter on Channel 7

Djokovic Challenge on Channel 7

Interactive training drill challenges that mimics Novak Djokovic's on-court movement attracts media attention.

Mastercard Rugby World Cup 2019 Live Trophy

A world-first Player of the Match trophy that captured in-game commentary and engraved it live after each match.

Mastercard Rugby World Cup 2023 Soundtrack Trophy Case Study Video

Player of the Match trophies embedded with custom soundtracks and commentary from each game—celebrating the sound of a new generation of rugby players and fans at Rugby World Cup 2023.

Mastercard Women's Rugby World Cup 2022 Sonic Trophy Case Study Video

Capturing the raw emotions and voices of young female superfans, live match commentary, and the energy of the stadium crowd at each game during the Women's Rugby World Cup 2021.

Origin Christmas light finder on 7NEWS

Media coverage for Origin Christmas light finder.

Origin Christmas light finder website

An interactive website that helps users list and discover the best Christmas light displays as part of a festive competition.

Technology Behind Cadbury Accessible Easter

FutureLabs Joins Forces with Cadbury and NextSense in Expanding Accessible Easter Egg Hunt

We were excited to partner with Cadbury and NextSense to expand the Accessible Easter Egg Hunt to Sydney, marking a major milestone in our commitment to inclusivity through technology.

FutureLabs Tech-Inspired Creative Agency: Full-Service for Your Marketing Campaigns

FutureLabs on “Talking Tech”: Easter Egg Hunts, Technology, and the Passion for Creativity

Our FutureLabs co-founder recently discussed technology, inclusivity, and the Cadbury Accessible Easter on TNT Radio.

Mastercard Sonic Trophy — 4x wins at the Clio Awards 2023 in Sport

Mastercard Soundtrack Trophy — FutureLabs and Octagon Win Bronze at Creative Circle Awards

The Final Whistle: A Visual Recap Of Our Mission To Paris

A quick behind-the-scenes look at the recent trip FutureLabs took to Paris to complete the final four Mastercard Player Of The Match trophies.