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We combine technology with creative marketing ideas to deliver award-winning campaigns for brands, using all types of technology, from immersive AR/VR to interactive displays and much more.

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Museums & Galleries
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Visitor Experiences
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Fan Experiences
fan-experiences
Immersive Marketing
immersive-marketing
all, retail-experiences, visitor-experiences, digital-placemaking
work

GPT

Natural Landscape Pillars
Celebrating the diversity of Melbourne's West with an immersive, interactive art installation to foster community engagement
LED, Touchscreen App, Sound Design, Custom Furniture, Video Production

Arts

all, fan-experiences
work

Mastercard

RWC 2023 Soundtrack Trophies
Generating global media attention with game-changing Player Of The Match trophies, embedded with custom-written songs and commentary clips for each match
Audio Production, Website, Bespoke Hardware, Sensors, Broadcast Integration

Sports

all, fan-experiences, immersive-marketing, visitor-experiences
work

Netflix

Rebel Moon: Immersive Trailer Experience
A Hollywood-style virtual production experience, placing sci-fi fans in personalised, shareable trailer videos with their heroes
LED Volume Wall, Unreal Engine, Video, Virtual Production, Social Sharing

Sports

all, retail-experiences, immersive-marketing, visitor-experiences
work

Cadillac

Cadillac LYRIQ Roadshow
Launching Cadillac in Australia with personalised music and light shows and an interactive touch table
Touchscreen App, Music, Personalisation, LED Lights

Communications

all, retail-experiences, immersive-marketing
work

Diageo

Alexa AI Bartender
Showcasing product range and brand voice through a voice-first, AI-driven bartender for the cocktail connoisseur at home
AI, Alexa, App, Voice Experience

Sports

all, retail-experiences
work

Eleven

ELEVEN EDU Hair App
Enhanced brand authority with a mobile education platform, driving customer engagement and industry reach through interactive tutorials and personalised learning
Mobile App, Interactive, Content, UI Design, Education

Communications

all, museums-galleries, visitor-experiences
work

National Gallery of Victoria

Reflections of Rue Cambon
Audience engagement and historical storytelling, sharing digital moments inspired by Chanel’s famous mirrored staircase
Exhibition, LED Display Wall, Motion Capture, Touchscreen Design, Interactive Installation, Art

Arts

all, museums-galleries, retail-experiences, immersive-marketing, visitor-experiences
work

The Macallan

"Distillation" Kinetic Sculpture
Brand storytelling through dynamic motion, soundscapes lighting and interactivity, turning brand heritage into an immersive storytelling experience.
Sculpture, Design, Kinetic, Moving Art Installation, Exhibition Design, Hydraulics, Multisensory

Arts

all, retail-experiences, immersive-marketing
work

Cadbury

Accessible Easter
Creating the world’s first accessible Easter egg, making holidays more inclusive while driving Cadbury’s brand message and global vision for accessibility and joy
Sensors, 3D Printing, UX Design, Sound Design, Interactive Navigation

Communications

all, retail-experiences, immersive-marketing, museums-galleries
work

Porsche

Taycan Personal Experience
Fostering brand loyalty with an interactive, immersive journey that matched visitors with their ideal Porsche based on personal values
Brand Activation, RFID, Lighting Installation, Touchscreen Design, Projections

Communications

all, immersive-marketing, retail-experiences, fan-experiences
work

Foot Locker

Every Court Counts
A bespoke activation increasing brand engagement, social sharing, and Foot Locker’s campaign reach through an immersive virtual application.
Augmented Reality, Social Media Filters, Influencer Marketing, Personalised Creative

Sports

all, visitor-experiences, retail-experiences
work

SkinCeuticals

Interactive Product PlayTable
Get hands-on with Skinceuticals product range, moving physical cosmetic products onto sensors to discover their amazing benefits
Sensors, Touchscreen App, CMS, Bespoke Table

Communications

all, fan-experiences, immersive-marketing
work

Asics

Djokovic Challenge
Immersive PR event and cutting-edge interactive brand experience that generated massive media attention
Motion Tracking, Brand Activation, Gamification, Simulation, Projection Mapping, PR & Media

Sports

all, fan-experiences
work

Mastercard

AO Play & Win
Engaging fans without needing a physical footprint and generating brand awareness through repeat participation and social content.
Mobile Website, Gelocation, Digital Engagement, AR, Gamification, Image Recognition

Communications

all, fan-experiences, visitor-experiences
work

Victorian Racing Club

The Art of Joy
Artistic data visualisation that reflects the cheers of excitement at a major sports event
Data Visualisation, Audio Analysis, LED, Generative Art

Arts

all, retail-experiences, visitor-experiences
work

Telstra

Taming Targets Interactive Quiz
Staff engagement with a fun multiplayer touchscreen quiz to test the knowledge of Telstra's team members
Touchscreens, Quiz, Game, SFX, Leaderboard

Communications

all, fan-experiences, immersive-marketing
work

Saudia

Formula E REGEN3RATE Game
Fast-paced mobile racing game that showcases the unique challenges of Formula E racing
Game, Mobile, Leadeboard, Website

Sports

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